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NIKE MAG WITH POWER LACES STILL AIMING FOR 2015
One week into 2015 and we’ve already had our fill of people complaining that Back to the Future Part II’s predictions didn’t all pan out – but there’s one that still might. Nike’s Tinker Hatfield, who designed the original power-lacing sneakers from the 1989 movie, told a crowd at the Agenda Emerge conference this week that his team is working to have the real shoes out before the end of the year.
Savvy sneaker fans will remember that Nike issued 1500 pairs of non-powered MAG shoes (pictured) back in 2011 to raise money for film series star Michael J. Fox’s Parkinson’s Research foundation, but these will apparently be the real deal, with a button that automatically secures the laces to the shoe. Last February, Hatfield noted plans for the power laces, but nearly a year has passed without an official announcement.
Luckily, there’s a patent for the tech, filed by Nike and its most notable designers in 2013 (and awarded last year), that details exactly how it’ll all work. Whether they get it done in time to make the movie-inspired deadline remains to be seen, but whatever the case: real, working Nike MAGs are on the horizon. Are you cool enough to wear them?